17 Unique Car Modifications Celebrities Love
When celebrities want to stand out on the road, they don’t settle for factory settings. From Deadmau5’s internet meme-inspired wraps to Jay Leno’s tank-powered customs, the rich and famous turn their rides into rolling statements of personal style.
Their modifications range from subtle luxury upgrades to outrageous attention-grabbers that cost more than most people’s houses. Here’s a breakdown of 17 unique car modifications that celebrities can’t get enough of.
Chrome and metallic wraps
Chrome wraps have become the go-to choice for celebrities who want their cars to literally shine. Flo Rida transformed his white Bugatti Veyron with a full gold chrome finish, complete with gold-accented wheels.
Chris Brown’s Lamborghini Huracan features a symmetrical chrome wrap that changes color depending on your viewing angle, offering various tints of blue, yellow, orange, pink, and purple. The reflective finish acts like a mirror on wheels, making these supercars impossible to miss in traffic.
Internet meme and pop culture themes
Electronic music producer Deadmau5 made headlines with his Ferrari 458 wrapped in a vibrant Nyan Cat design, complete with the pixelated cat and rainbow trail from the famous internet meme. After legal disputes with Ferrari, he recreated the concept on a Lamborghini Huracan, calling it his ‘Purracan.’
This playful approach shows how celebrities use their cars as canvases for personal interests and cultural references.
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Animal print and texture wraps
Justin Bieber took his $150,000 Audi R8 to West Coast Customs for a leopard print wrap that made the sports car stand out even more than before. Kim Kardashian went even further with her ‘Lamb-bo’ project, covering her Lamborghini Urus entirely in furry material that matched her photoshoot outfit.
These texture-based modifications create a tactile element that goes beyond traditional paint jobs.
Custom embroidered interiors
David Beckham’s custom Rolls-Royce Phantom features tailor-made engravings of his jersey number ’23’ on all the seats, making this car his personalized possession. Kylie Jenner’s all-pink Wraith includes her daughter’s name embossed in the door panels, along with a built-in booster seat that proves even mom cars can be supercars.
These personal touches transform luxury interiors into family heirlooms.
Tank and military-inspired builds
Jay Leno owns a custom vehicle that uses parts from a 1930 Bentley but runs on a 27-liter Rolls-Royce Merlin V12 engine—the same engine used in Supermarine Spitfire airplanes. Another of his creations features an M47 Patton Tank engine with two turbochargers worth $10,000 each, weighs 5 tons, and gets just 3 miles per gallon.
These military-grade modifications blur the line between car and armored vehicle.
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Gullwing and scissor door conversions
Gullwing doors open upward instead of outward, creating a dramatic and futuristic look first popularized by the Mercedes-Benz 300SL. Lambo doors, also known as scissor doors, are hinged at the front and open vertically, giving vehicles an exotic and aggressive appearance inspired by Lamborghini supercars.
Will.i.am’s custom DeLorean features gullwing doors as part of his complete redesign that took years to complete.
Self-portrait vehicle wraps
JoJo Siwa’s Lamborghini Urus is wrapped entirely in images of her own face, making it impossible to miss and completely on brand for the performer. The Model X features a wrap that includes nothing but her own face, along with psychedelic seats and questionable custom wheels.
This ultimate form of personal branding turns vehicles into mobile billboards for celebrity personalities.
Vintage luxury conversions with modern performance
Dax Shepard bought his 1967 Lincoln Continental in his twenties and collaborated with specialist Anthony Loguzzo to give it a new engine, modified body, reshaped rear suspension, and stunt brakes. A custom ’69 Mustang Fastback featured on Jay Leno’s show was built by Bodie Stroud, who completely cut the roof off and made a custom one that sits 2.5 inches lower, plus widened the rear end for 18×15 inch tires.
These builds combine classic aesthetics with modern reliability.
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Monochromatic color schemes
Kanye West’s Lamborghini Urus features a matte cream vinyl wrap that matches his fashion brand’s muted color palette, along with custom monoblock Boyd Coddington wheels. Kim Kardashian’s Tesla Cybertruck isn’t just rare—it’s painted in a bespoke gray finish that matches all her other cars.
This coordinated approach creates a cohesive fleet that reflects personal style preferences.
Sneaker-inspired paint jobs
Chris Brown commissioned a shop in California to repaint his Lamborghini Aventador to match his favorite pair of Nike sneakers, paying $15,000 for the custom paint job—around 60 times more than the shoes retailed for. LeBron James worked with Nike to create a design based on his sneakers, extending his personal brand from footwear to automotive.
These collaborations show how celebrity endorsements cross industry boundaries.
Turbine and alternative fuel systems
Jay Leno owns one of only nine remaining 1963 Chrysler Turbines—revolutionary vehicles that Chrysler developed with gas turbine engines instead of traditional pistons. The turbine car was rated at 300 horsepower with 425 lb-ft of torque, and with modifications, it’s capable of running on tequila.
Leno also collaborated with General Motors to create the EcoJet, a 650-horsepower car with a Honeywell LTS101 turbine engine.
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Diamond and luxury material integration
Jay Leno’s Koenigsegg CCXR Trevita features a diamond weave carbon fiber body and is valued at $4.8 million. Only two of these cars were ever made, with the twin-supercharged 4.8-liter V8 producing around 1000 horsepower.
These ultra-luxury materials push the boundaries of automotive craftsmanship and cost.
Color-changing seasonal wraps
Kylie Jenner switches up her car colors seasonally—in 2018, she had her black Mercedes G-Wagon wrapped in bright orange, rims and all, to match her Lamborghini Aventador SV Roadster. This approach treats cars like fashion accessories that can be updated to match moods or seasons, showing how temporary modifications allow for constant reinvention.
Massive custom wheel designs
David Beckham’s Rolls-Royce Phantom Drophead features specially built 24-inch Savini Forged wheels designed specifically for the car. Rob Dyrdek’s 1969 Chevy Camaro was customized with a flat black paint job and red rims, fitted with racing tires and new suspension.
2 Chainz’s Cybertruck features Forgiato custom wheels that add rapper-level flair to the already futuristic design.
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Purple accent lighting systems
Chris Brown’s Lamborghini Huracan doesn’t just feature a color-changing chrome wrap—it’s also outfitted with purple headlights that make it stand out even in daylight. Custom light setups involve adding LED lights in non-traditional places like the grille, around headlights, or under the car, with programmable colors and patterns that create dazzling visual effects.
These lighting modifications turn cars into mobile art installations.
One-off manufacturer collaborations
Lewis Hamilton’s Pagani Zonda 760 LH is the only 760 series car to possess a manual transmission, making it a truly unique collaboration between the F1 driver and the manufacturer. Ferrari built the GG50 in 2005 to commemorate designer Giorgetto Giugiaro, allowing him to hand-form his own creation based on the Ferrari 612 platform.
These partnerships result in vehicles that can never be replicated.
Classic coach-built customs
Edsel Ford commissioned the 1934 Lincoln Model 40 Special Speedster, styled by Ford’s chief designer E.T. Gregorie to be low, long, and rakish like an airplane. Originally painted in Edsel’s favorite Pearl Essence Gunmetal Dark, it came with a 75-hp flathead V8 that was later upgraded to a Mercury 239-cubic-inch V8 producing 100 horsepower.
These historical customs show that celebrity car modifications have deep roots in automotive culture.
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The art of automotive expression
Celebrity car modifications represent more than just wealth—they’re rolling expressions of personality, creativity, and cultural influence. These highly publicized modifications inspire trends among everyday car enthusiasts and can even influence mainstream automotive design.
From Deadmau5’s internet culture tributes to Jay Leno’s engineering marvels, celebrities continue pushing the boundaries of what’s possible when unlimited budgets meet unlimited imagination. Their custom rides serve as inspiration for the next generation of automotive artists and show that cars can be canvases for any vision, no matter how wild.
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